Action for Children

 

Media Relations Officer

Responsible for securing publicity for nearly 100 children’s projects across the Midlands and East England regions, as well as tailoring and promoting the charity’s national campaigns in the local and regional media. Produced communication plans, carried out interviews, arranged photo calls, evaluated and produced reports for stakeholders.

Children’s Services

Continually achieved coverage on a huge array of important issues effecting families across the Midlands and East England communities, including:

  • Child Poverty
  • Ethnic minorities
  • Runaways
  • Positive parenting
  • Child mental health
  • Children in care
  • Disability
  • Lowest price valtrex

Fundraising

Worked closely with the fundraising department and volunteers across the organisation to publicise their wide ranging and wacky fundraising events and activities – including jail stints, channel swims and .

Also responsible for creating media opportunities to support the charity’s ‘Every Child Matters’ Appeal which aimed to raise money to keep its 40 services across the West Midlands up and running. The appeal secured 382 media hits in its targeted frame, and reached more than 5.5 million people.

Partnerships

Managed relationships with a range of partnerships to help raise the organisation’s profile, including Chance UK , The Magic of Christmas and Birmingham Business Influence.

Marketing and Communication

Sat on a number of committees to safeguard a consistent organisational message and ensure media opportunities were maximised.

Assisted with internal and external communications regionally and advised n marketing strategies and branding.